We’re over the moon to announce our new website is now online. We’ve made a number of changes, all geared towards making your experience of the Figment site super-slick and a delight to browse across all devices.
Blog
Tips, how-to guides, digital marketing hacks and enlightening insights to help get your business seen. It’s all happening here on the Figment blog.
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It’s Here – Welcome to the new Figment website!
Aug 18th 2018
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Customer Journey Mapping: What it is, and Why You MUST be Doing it
Jul 20th 2018
Customer journey mapping is what stands between you and brand trust, boosted opportunities and delighted customers. So what does it involve?
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Lead Capture Forms: A Guide to Boosting Conversion
Jul 11th 2018
How to design a lead capture form that does a great job of converting? One that compels the visitor to fill it in rather than click off the page? Read on for top tips.
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The Voice Search Boom: Time to Change your SEO Strategies?
Jun 15th 2018
When it comes to searching through a voice assistant we tend to use natural language. But how does this translate into search engine optimisation? Time to change tack?
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6 Reasons Why Your Brand Could be Disappearing into the Background
Jun 8th 2018
How do you make your brand stand out above the rest? Let’s take a look at six of the top reasons why brands disappear into the background rather than shining like stars.
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What you Need to Know about Royal Mentions in Your Marketing Campaigns.
May 11th 2018
Thinking about cashing in on the Royal Wedding by tying it in with a marketing campaign or two? Before you do, read this. There are important rules to follow…
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Local Citations: Why they matter, and how to clean them up.
May 4th 2018
Local citations play a vital role in the quality of your local online presence. Here’s why they matter so much, and how to clean them up so they’re consistent and trustworthy.
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How to Avoid Over-Personalisation in Marketing
Apr 19th 2018
There is no doubt personalised marketing works. However, a fine line exists with personalisation. Too little and it’s off the mark. Too much, and it can come across seriously awkward. So how to strike the right balance?
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How to get More Engagement from Your Mobile Campaigns
Apr 12th 2018
Optimisation is crucial with mobile ads. People want to see ads making use of mobile formats and features. Here are some tips for optimising your online ads for a mobile audience.
