Google and Facebook are statistically the dominant force when it comes to UK time spent online. So how to develop a strategy to be there in front of customers? How to get a piece of the action?
The role of mobile in the customer journey is absolutely vital. But how to optimise the customer experience for mobile? Here we look at three of the most effective methods.
An important question posed by businesses investing in organic search engine optimisation is, am I using the right keywords? Here we examine 4 top ways of making keyword choices to optimise sales.
Global marketing and expansion is for every business, regardless of size. Why hold back when technology and digital marketing expertise can allow you to market to audiences all over the world?
The digital marketing scene for 2017 is set with some exciting opportunities. Here are our top picks for your New Year digital marketing resolutions.
Websites that aren’t responsive won’t fair well in Google’s newly divided mobile & desktop indexes. But what of responsive COPY? How to write for a mobile audience?
With the Google search index set to split into 2 distinct versions: one for mobile search and one for desktop, what does this mean for online marketing strategies?
Should SEO be struck off and focus instead placed on pay per click advertising? There is much confusion around this question, so let’s take a look.
The Google Local Pack lists the top organic results from locally orientated search queries. The question is, how do you get a spot in The Pack?