Archives: Blog

From Google Bard and Google Genesis to MUM, BERT, PaLM 2, Immersive View and more, AI is transforming the way Google delivers its search tools.

How the free Google Trends tool can enrich your search engine optimisation efforts by delivering insightful keyword data that can help you create meaningful content campaigns.

One of the most common questions asked of us as SEO specialists is, “how long does SEO take to work?” Join us as we answer this question with real life examples and average industry statistics.

Artificial Intelligence is making waves in the world of digital marketing. But are there any specific benefits of AI in ecommerce? There are indeed… let’s take a look.

Want to save time creating content? These free AI writing tools are poised to help by coming up with topics & keywords, proofing & editing your work and creating instant summaries. Genius!

Ask the question, should AI be regulated, and you’ll find all sorts of conflicting responses. Here’s why that is, and what you need to think about as a digital marketer.

Is ChatGPT a competitor for Google? Will Google search be overtaken by ChatGPT? And on the other side of the coin, is ChatGPT safe for SEO? Join us for the discussion!

Google once said that if there were two websites of equal standing, the one with the SSL certificate would hold advantage over the one without. But have recent comments by Google debunked this claim, and just how important is SSL for SEO?

We all know the power of a good review. They have the ability to make prospects press the buy button and turn into customers. But when it comes to search rankings, do Google Reviews help SEO?