Archives: Blog

  • Expertise, experience, authority and trust E-E-A-T

    Google E-A-T Gets an Extra E for Experience

    Google has added an extra ‘E’ for EXPERIENCE. So now we have E-E-A-T – here’s what it’s all about, and how to create content that makes the grade.

  • How to improve Organic CTR with PPC testing

    How to Improve Your Organic CTR Using PPC Testing

    A good organic click-through rate means you’ll get more traffic landing on your website. There are lots of ways to boost organic CTR, including PPC testing. Here’s how it works.

  • UK Search Awards Winners

    Figment Announced UK Search Awards Winners!

    We are thrilled to share that Team Figment has been announced as winners at the prestigious annual UK Search Awards in the Best Use of Search – Real Estate & Property category.

  • Best types of content marketing

    5 Best types of Content Marketing to Help Grow Your Business

    When it comes to generating leads and growing your business, content marketing is one of the top strategies. But just what are the best types of content marketing to engage your audiences?

  • Authority backlinks

    A Guide to Authority Backlinks

    When it comes to acquiring authority backlinks, there are right ways of going about it. And there are, most definitely, wrong ways. Here we look at the benefits of link building for SEO, and how best to approach it.

  • Marketing tips for real estate agents

    6 Top Online Marketing Tips for Real Estate Agents

    When it comes to real estate marketing ideas, you need to be where the people are. These online marketing tips for real estate agents are therefore vital.

  • marketing budget

    How to Allocate Budget for Digital Marketing in 2022

    Are you clear on how to spend your marketing budget? If not, read on as we share some expert top tips to help you get the best possible return on investment.

  • UK Search Awards Finalist

    Figment Announced as UK Search Awards Finalists!

    We are excited to share that Figment has been shortlisted as a finalist in the 2022 UK Search Awards for Best Use of Search – Real Estate & Property!

  • A Guide to On-page SEO

    The Website Owner’s Guide to On-page SEO

    On-page SEO is all about optimising a website so that it ranks well in search, and drives traffic. Looking to learn more about how on-page SEO works? Read on for our ultimate guide.

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