Meet the team behind your success.
Say hello to our Founders.

Steven Grant
Steve is an award-winning agency founder, strategic adviser and respected speaker with over 20 years’ commercial experience. At Figment, he’s guided hundreds of brands through digital transformation, balancing cutting-edge technology with a human-first approach. A first-class Brunel graduate, Steve began his career with Apple before leading digital innovation at MirriAd, Foreign Currency Direct and the British Fertility Society. A well-being advocate, jazz pianist and proud family man, he brings emotional intelligence and commercial insight to every partnership.

Emma Grant
Emma is Figment’s Co-Director and strategic lead, with over a decade’s experience driving innovation and research-led growth. A Newcastle University Marketing & Management graduate, she shapes Figment’s approach to AI and emerging technologies, ensuring the agency and its clients stay ahead of change. Originally from Cheshire, Emma brings creativity and dedication to everything she does, balancing her love of art, music and travel with strong family values and genuine care for client success.
Management.
Michael Austin

Michael Austin
Michael has a wealth of experience in e-learning, web design and development, server management and full stack development, all of which play a vital role in maximising the success of our clients’ projects.
His excellent problem-solving skills mean Michael will always come up with the perfect solution to ensure a smooth-running website that gets results. Also on the subject of problem-solving, Michael is our support ticket action man, resolving everyday technical issues swiftly so that our clients’ websites can keep on pulling in maximum sales.
After office hours, Michael will either be tending to his garden, or taking in a live music gig.
Sunny Patel

Sunny Patel
Sunny is Figment’s AI Search Growth Manager, with over 15 years’ hands-on experience and a reputation for living and breathing SEO. With a digital agency and B2B lead-generation background, he blends deep technical knowledge with commercial insight to create search strategies that drive genuine business growth. His research-led approach helps clients stay ahead in a fast-moving, AI-powered search landscape. A devoted dad, keen cook and lifelong film fanatic, he brings enthusiasm and insight to every client partnership.
Greg Preen

Greg Preen
Greg brings a unique blend of expertise to the team, combining a decade of web design and development experience with an in-depth understanding of SEO. It’s a blend of skills that makes him not only spot-on at improving Google rankings for clients, but red-hot when it comes to converting website visitors into leads or sales.
Creative and strategic by nature, Greg always takes time to get to grips with a client’s business, and understand their goals. For him, it’s all about making sure SEO campaigns are neatly aligned with a client’s business objectives, for the results that matter most.
When he’s not working, Greg loves spending days at the beach. He also enjoys a spot of cooking, and is, by his own admission, equally keen on eating.
Boh Tjarks

Boh Tjarks
Boh has been working in digital media for almost 20 years. He pursues a simple goal: to maximise return on investment. This he achieves by closely managing each step of the customer acquisition journey, using his experience and expertise to fine tune campaigns so they are optimised for long term success.
As a pay-per-click specialist with in-depth knowledge of SEO, Boh combines powerful skills to get the most out of all types of online advertising campaigns. Always the optimist, Boh shares the Figment value of building long-lasting client relationships. His realistic outlook and honest approach are appreciated by clients.
Outside of work, Boh is a competitive rower. He’s a keen saxophone player and pianist too.
SEO Specialists.
Sarah McInerney

Sarah McInerney
Sarah has almost three decades of experience in crafting compelling, engaging content specifically designed to boost sales and enhance brand loyalty. She’s also an expert in developing unique tone of voice that helps brands connect with their audiences.
Her marketing and client service background has given Sarah a natural understanding of how to write content that makes readers take action. Whether it’s signing up to a mailing list, making an enquiry or donation or clicking the buy button, Sarah knows precisely how to convert with words.
Pen down, Sarah is a proud member of the Essex Wildlife Trust and spends most of her free time enjoying inspiring walks through her local woodland and nature reserves, admiring everything that flaps, flutters and flowers.
Laurie Kozan

Laurie Kozan
Laurie’s years at a busy consumer PR agency honed her skills in strategic, persuasive writing, which she now uses to create content that compels the reader to take action. Anywhere words can be put to work for a business, she leverages the power of brand voice to create connections and communicate value — thus driving results.
Laurie’s background also encompasses marketing, journalism and graphic design, as well as living in several countries. Always a bit of a consumer behaviour junkie, she believes that good design is far more than just a pretty picture and that an intuitive website is not only good manners but good business.
After closing her laptop, she’s equally at home in the kitchen, behind the camera lens, in a cosy bistro, on a nature trail, or curled up with a brilliant book.
Milly Bennett-Day

Milly Bennett-Day
Milly is a health content writer specialising in developing evidence-based, empowering, and accessible health information content.
Using her science degree and experience working in both health and digital content fields, Milly works with our medical clients to turn their expertise and evidence into content that builds credibility, supports and informs, and inspires action.
Away from work, you’ll either find Milly at a dance class, attempting to surf, or on a long coastal walk.
Martin Booth

Martin Booth
Martin works with a broad variety of brands and delivers an equally wide range of written content that gets a message across as eloquently and persuasively as possible.
With a background in national newspaper journalism, he has extensive experience in producing effective, economical copy that meets SEO requirements while hitting the spot in any tone of voice required.
When not at his keyboard, Martin can usually be found watching sport, especially football. He is, for his many sins, a Chelsea season ticket holder. Musically, he has been accused of feeling that nothing since the 70s and 80s matches the sounds of that era. He is guilty as charged.
Zach Argyle

Zach Argyle
Zach’s expertise in marketing and business management has been in demand across an array of industry sectors, and has spanned a host of countries worldwide.
Dedicated to making sure clients get the most out of their SEO, Zach has a knack of making sure campaigns are perfectly shaped with direction and purpose, so they never fail to meet those all-important goals.
Intuitive by nature, Zach has a genuine desire to see a business succeed. His ability to put himself in the client’s shoes is one of his greatest assets, providing valuable insight into the wants and needs of the target audience.
When he’s not strategy planning, Zach likes to escape into the great outdoors where you’ll find him hiking or biking, camping or scaling peaks. A prime candidate for the wanderlust of the year award, he rarely sits still, although his 1970s camping trailer rebuild project,‘Purpleberry’, may keep him grounded for a while yet.
Sally Brockway

Sally Brockway
Sally has a long-established career in journalism behind her and has written for a range of national publications from The Times through to TVTimes. As a copywriter and latterly a PR, she has worked with an eclectic mix of clients, including a luxury holiday resort, a wood flooring company, a soft drinks brand, big name health corporations, and a number of start-ups.
One of our senior writers, Sally can translate each client’s unique proposition and values into the right tone of voice allowing the brand personality to shine through. Whether it’s shorter blog posts, website pages or CEO interviews, Sally always delivers engaging, crisp and intelligently composed copy that you’ll want to read from start to finish.
Outside of work, Sally is writing a novel. She’s a keen dancer with ballet and salsa being two of her favourite forms of workout. The coast is her happy place, and she enjoys spending time on the beach with her family and their wilful Cairn terrier Wooster.
Clarie Hilario

Clarice Hilario
Clarice has over 10 years of expertise in all facets of SEO, from technical to keyword research, content optimisation and performance measurement. Her proficiency in these areas enables her to analyse website performance, identify areas for improvement and provide data-driven recommendations to enhance online presence.
In her free time, Clarice nurtures her creativity through painting with acrylics and watercolors. Alongside her love for arts, she is an avid learner of musical instruments, particularly the keyboard and violin. Clarice finds inspiration in poetry and fiction books.
Joenethen Santacera

Joenethen Santacera
Joenethen – or ‘Jon’ – specialises in on-page and off-page SEO and is very much driven by the benefits clients enjoy by achieving top-spot rankings.
Whilst it’s not an obvious connection, Jon’s background in gaming plays a valuable role in his approach to SEO. Just as gaming calls for tactical thinking and mastering mechanics to climb leaderboards, by applying the same strategic and technical mindset to search optimisation, Jon has had great success in boosting countless websites to ranking success.
When he’s not working, Jon enjoys anything that helps him feel energised and fulfilled. From running and working out, to music, podcasts and anime, Jon has plenty on his agenda to help him strike the perfect balance between work and play. Cooking also holds a special place in his heart. Whether experimenting with new recipes or perfecting old favourites, it’s his way of unwinding and being creative, offering comfort after a busy day.
Sam Ball

Sam Ball
Detail-driven Sam is an experienced web developer with a decade of knowledge behind him. His wide ranging expertise across an array of web and ecommerce technologies means there is nothing he can’t construct, fix or enhance. His ability to communicate complex concepts in simple terms makes him a hit with clients too.
Working closely with web designers, Sam has a natural knack of translating great designs into brilliantly functioning websites that deliver where it counts, score top marks for User Experience, and fit perfectly with the client’s audience and their plans for business growth.
When he’s not knee deep in code, Sam can be found expressing his creative side, building puppets, sculpting, and writing and performing short stories and poems. Interesting fact: Sam’s mother was actually the puppeteer behind George from Rainbow!

Lewis Dalton

Sam Ball
Detail-driven Sam is an experienced web developer with a decade of knowledge behind him. His wide ranging expertise across an array of web and ecommerce technologies means there is nothing he can’t construct, fix or enhance. His ability to communicate complex concepts in simple terms makes him a hit with clients too.
Working closely with web designers, Sam has a natural knack of translating great designs into brilliantly functioning websites that deliver where it counts, score top marks for User Experience, and fit perfectly with the client’s audience and their plans for business growth.
When he’s not knee deep in code, Sam can be found expressing his creative side, building puppets, sculpting, and writing and performing short stories and poems. Interesting fact: Sam’s mother was actually the puppeteer behind George from Rainbow!
Laurence Grant

Laurence Grant
As a photographer, he creates visual impact for our clients through his natural creativity and imaginative thinking. His engaging photographic and video work helps our clients connect seamlessly with their target audience, combining a wealth of experience with in-depth commercial understanding to draw the very best out of every shoot.
Out of hours Laurence enjoys a game of snooker – he’s even been spotted potting balls with former world champion John Parrot! Laurence is considered a DIY genius, and can even sew and knit.
Sandeep Dhesi

Sandeep Dhesi
Sandeep has extensive experience in web and visual design and branding. This, combined with his natural creativity and problem-solving skills, allows us to deliver projects that fulfil our clients’ ultimate goals of enhancing brand reputation and increasing sales.
Outstanding user experience is crucial if a website is going to deliver maximum results and return on investment. Sandeep’s user experience design skills ensure our clients’ websites are fully geared towards optimising conversions so that sales are maximised.
Away from work, Sandeep enjoys climbing, travel and is a self-confessed movie geek.
Executive Advisory.
Jane Heath

Jane Heath
Jane is the driving force behind the growth of Figment, diligently directing, overseeing, and supporting the rest of the team to achieve our development goals and successfully deliver our strategy.
With over 30 years of experience in growing successful agencies, Jane is a proactive problem-solver who gets things done, making her invaluable in keeping us all on track!
When she’s not focused on strengthening the business, Jane indulges her love for travel. She has an extensive list of countries she has visited and an equally long list of destinations she intends to explore when she fulfills her lifetime goal of embarking on a world cruise.
