Resources

Online marketing

Human VS AI in SEO

Why People Still Matter in AI SEO

AI can assist, but it’s people who bring creativity, strategy, and trust. This post explores the powerful balance between human insight and AI tools—and why the smartest SEO strategies always keep humans in the loop.

Google AI SEO

How to Get Seen in Google’s AI Answers

As AI Overviews reshape search results, getting your content quoted by Google’s AI is now key to visibility. Learn how to optimise your site for AI-driven answers and stay ahead in the evolving world of search.

EEAT for SEO

EEAT – What is it and how it Affects Website Performance

EEAT – Google’s signal for Experience, Expertise, Authoritativeness and Trust – plays a vital role in SEO. Discover what it is, why it matters for your website’s performance, and how to demonstrate it in a way that boosts both rankings and reader confidence.

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